Ideas & News

Business coach Nina Hershberger tells you about creating lead-generation books to position yourself as an expert in the your field.

Katrice Sutherland, GM of beloved boutique winery Lightning Rock, talks about a holistic marketing approach that combines social media, emails, events, and little surprise gifts to keep you top of mind to your customers.

Jacob Kettner of First Rank SEO talks about what is working for small biz online in 2023.

Programmer and web app developer Ross Mann talks about enhancing your web presence with special tech, via his experience launching several startups.

Sean overviews several concepts about online interactions with customers: from their entry to your website, to getting them on your mailing list, and finally to harvesting great reviews from them.

Experienced website designer Paul Renault talks about some of the concrete ways that the website visuals can motivate a user to choose your business over your competitors.

EG Orren returns to do an in-depth brainstorm session with Sean about how small businesses can more than double their revenue (and free up the time of their best performers) by planning out email automation sequences.

Audio engineer Brett Leonard talks about ways that small businesses can improve their sound recordings.