SCI & U is a one-on-one coaching program to help Canadians with spinal cord injuries lead healthy lives. You don’t need to leave home to participate and you don’t need to pay. It’s a research-based program and all of the health coaches are Canadians who are themselves people with a spinal cord injury. As peers, they know first-hand the experience of the condition. They are
Data scientist and direct mail expert Parthiv Shah talks about a postcard strategy that appointment-based businesses can use to sell more of their leads.